01
Evidence before opinion
Testing should make staff conversations sharper, not louder. Starke Force keeps assessments, thresholds, and context visible.
About Starke Force
Built where performance data meets real decisions.
Starke Force exists for organizations that already test seriously, but need a cleaner way to turn force plates, strength testing, athlete intake, and programming into one operating rhythm.
Origin
Starke Force grows out of Starke Industries' performance-first view of health, training, and assessment.
Starke Industries was built around a simple idea: evidence-based practice and comprehensive assessment should close the gap between fitness, performance, and long-term health. Starke Force brings that same operating philosophy into software for teams, clinics, and performance organizations that need their testing data to move faster than a spreadsheet.
02
Performance with durability
Readiness, asymmetry, strength, and intake signals are treated as operational inputs, not vanity metrics.
03
Decisions at roster scale
The platform helps practitioners see who needs attention, why it matters, and what should happen next.
Leadership
Performance operators and technology builders, on the same page.
The product is shaped by people who understand both sides of the problem: how practitioners use testing in the real world, and how software has to behave when organizations depend on it.
Chief Executive Officer
Tyler
Tyler brings the practitioner depth behind Starke Force: more than a decade in fitness and performance, formal education in exercise, sports, and allied health, and a continuing-education stack that spans biomechanics, movement science, metabolic testing, strength and power, lifestyle coaching, recovery, and VALD-informed assessment.
- Associate degree in Exercise and Sports Studies and bachelor's degree in Allied Health Sciences from Robert Morris University
- Former multi-sport athlete offered a football scholarship to Robert Morris University, with 10+ years of hands-on fitness industry experience
- Continued education through ALTIS, ArmCare Biomechanist and Specialist, C.H.E.K. Holistic Lifestyle Coach I-II, C.H.E.K. Integrated Movement Sciences I-III, DBC I-III, DNS Exercise Part I, JSCP Strength and Power Science I-III, PNOE Metabolic Analysis I-III, Poliquin, Strength Sensei, and weight-cut coaching
Chief Technology Officer
Dr. Jeff Armstrong
Jeff brings the technology discipline behind Starke Force: decades across banking technology, cloud architecture, cybersecurity, AI governance, and enterprise systems, with a track record of turning complex platforms into decisions executives, operators, and directors can actually govern.
- Former community bank CTO and SVP, and former VP of IT at Bankers' Bank
- CISSP-certified cybersecurity leader with DBA research on responsible AI adoption strategies
- Published author on AWS migration and Amazon Connect, with experience across large-scale cloud migrations, post-breach security work, and enterprise architecture programs
What we believe
The best performance platform does not ask coaches to become analysts before breakfast.
It should meet staff where they work, explain the signal, respect clinical judgment, and make the next decision easier to defend.
Plain languageFlags and tooltips should be understandable without turning every meeting into a methods lecture.
Human controlAutomation supports decisions. Coaches, clinicians, and directors own the call.
Operational memoryTesting, intake, programming, and communication should stay connected to the athlete record.